Customizing the ATOM Mobility app – what are your options?
June 15, 2023
min. read
One of the main advantages of using the ATOM Mobility software for your business are the generous customization options. You can tailor ATOM's robust solution to your brand's needs and requirements, allowing it to express your identity loud and clear.
But, for mobility services, it's not just about company branding – it's also about adapting to the environment in which your service operates. The appearance, atmosphere, payment types, and incentives offered should be specifically tailored to align with the preferences and demands of the particular market.
Customization is crucial for business success, as it allows you to become recognizable and memorable and win the hearts of locals. So, how can you do that with the ATOM Mobility app? Is branding the only thing you can customize? Read on to find out!
Creating an app that speaks for you
ATOM Mobility makes app customization incredibly simple and efficient via a powerful operator's (that's you!) dashboard. Besides customization and setting configuration, the dashboard allows you to manage your fleet, team, and customer demands all in one place. You can track your vehicles in real-time, check out customer heat maps and analytics, and more.
But when it comes to the customization of your customer or rider app, here's an overview of all the things you can do to create a unique mobility solution.
Branding
Customizing the ATOM Mobility app starts with the obvious – adding your branding via the dashboard. That includes:
- Adding your logo
- Adding your specific color scheme
- Adding your splash screen – the first graphical notification a user receives when opening any app
- Tailoring icons – for example, how the vehicles will appear on the app's map
User tutorials
Adding customized user tutorials to your app will make life notably easier for users and your customer support as well. Users will have basic FAQs covered, and your customer support will have more time to deal with complex issues.
You can add boiled-down user tutorials on anything, and they'll appear in a special tutorials section on your app. Here's a list of commonly chosen user tutorials to inspire you:
- How to unlock the vehicle and start the ride
- How to end the ride and park the vehicle
- How to know where you can park the vehicle
- How to understand the app's color scheme of the parking zones
- What are the good practices for riding
- What are the main safety rules of the ride
Moreover, you can tailor user tutorials by adding images, short videos, and custom descriptions. You can also split each tutorial into several steps to make the information easier to digest.
Pricing and special offers
The ATOM Mobility customer app offers a wide range of options for user pricing, allowing you to choose the best packages for your clientele.
With the ATOM Mobility app, you can bill your users in three ways:
- Direct payments via the user's payment card
- Digital wallet-based payments
- A hybrid of the two
Regarding the digital wallet, the top-up process is also customizable. You can pick the top-up amounts, set several top-up levels, or add an auto top-up option – i.e., if a user's digital wallet reaches X amount of money, it gets automatically topped up by Y amount. Moreover, you can set a minimum balance requirement for the digital wallet to avoid debtors.
Additionally, there are several options for calculating the ride's fee. You can:
- Set the pricing per minute, hour, or day
- Add a ride unlock fee – a certain amount charged when the user unlocks the vehicle
- Add mileage-based pricing
- Set a price for when the ride is paused, and more
What's also convenient – the ATOM Mobility app offers the option to add pre-paid subscription packages. There are daily, weekly, or monthly passes available, and you can assign a wide array of credits and deals to each package. For example, any of the app operator's vehicles available for use within the 30-day pass, ten vehicle unlocks + X ride minutes + Y pause minutes available within the daily pass, and more.
Another option available when customizing your app's pricing is setting discounts for vehicles that haven't been used for a certain number of hours. That way, you can promote a more even use of your vehicles.
Parking zones
With ATOM Mobility, you can also customize the vehicle parking zones. This allows you to easily divide your city into areas that are yay or nay for vehicle parking – they'll appear green or red on the app.
Moreover, you can create the so-called bonus zones – if a vehicle is parked there, a user receives an X% discount on their ride. Adding bonus parking zones helps to incentivize vehicle parking in the “hotspots” of the city – beneficial from the business perspective.
Additionally, you can add paid parking zones where parking isn't forbidden, but the users are charged a certain amount if they park there. Again, this allows you to regulate where your vehicles are parked to get that business ball rolling.
It's also possible to add speed limit zones to your solution to help the users follow the maximum allowed speed in the pedestrian zones. While speed limit compliance should come without saying, we all know that speeding occasionally happens, causing unnecessary traffic accident risks.
Customer support – just the way you want it
Excellent and convenient customer support is the next crucial thing for any well-functioning mobility app. With ATOM Mobility, you can add several customer support options to the app's section:
- A shortcut to the user tutorials section
- Embedded FAQ section from your business website
- Email communication – pop-up windows shortcutting to email
- Direct calls communication – pop-up windows shortcutting to, e.g., Whatsapp calls, Messenger calls, regular phone calls
- Live chat option with the native Intercom integration
Automated invoices with a twist
A useful feature offered by the ATOM Mobility software is automated invoices. Whenever users finish their ride, they receive an invoice in their inbox, with no manual work from your side.
What is more, the invoices can be customized as well. You can add your branding – logo, color scheme – and tailor the invoice fields, adding the country's VAT, tax reporting requirements, and more.
Referral programs
It's no secret that referral programs can bring in new customers, increase customer loyalty, improve customer satisfaction, lower customer acquisition costs, and more. ATOM Mobility offers adding a referral program to your unique app so you can nab these and other benefits.
You can set up a promo code that your users can distribute to their friends, who will receive a bonus or a discount for their first ride. The promo code distributors will also receive a bonus in their digital wallet or a discount for their next ride after the newcomer completes their first ride.
An extra module or two
With ATOM Mobility, you don't have to stick to one type of mobility service. You can – and you should – expand your business to other verticals whenever you see the possibility.
That's why ATOM Mobility offers the option to place three business modules on your platform – vehicle sharing, ride-hailing, and digital rental. Expand your services, and become the go-to mobility platform of your city in no time.
Building your mobility business with ATOM Mobility
Now that you know the main customization options that the ATOM Mobility app offers, your next step is to dive into crafting your personalized mobility solution. It won't take you heaps of time – we can launch your personalized software suite in as little as 20 days. Plus, 98% of the app customizations can be done via your app operator dashboard.
Our core, your values, and the best mobility solution for your city is born!
Interested in launching your own mobility platform?
Click below to learn more or request a demo.
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Top mobility conferences to attend this year: Must-see events for 2025
🌍 🚗 Want to stay on top of the latest trends in mobility? Check out the must-attend conferences in 2025! From urban transportation to micromobility, these events offer great networking opportunities and valuable insights into the future of mobility. 👉 ATOM Mobility will be at several events, so make sure to stop by our booth and chat with us!
June 5, 2025
min. read
The mobility industry is rapidly evolving, and staying ahead means connecting with the right people, discovering new technologies, and learning from experts. Conferences are a great way to do just that. Whether you’re a policy maker, an entrepreneur, or a fleet manager, the year ahead is packed with events where you can grow your network and gain valuable insights. Here’s a list of some of the top mobility conferences happening this year that are worth attending!
1. Velo-city 2025
The Velo-city conference is a must for anyone involved in urban transportation. With a focus on cycling and sustainable mobility, Velo-city brings together policy makers, city planners, and transportation experts to discuss how cities can become more bike-friendly and sustainable.
This year, ATOM Mobility will have a booth at the event, so if you’re attending, don’t forget to stop by and chat with our team. It’s a great opportunity to explore how new tech can make urban transportation smarter and more efficient.
Where: Gdansk, Poland
When: 10-13 June
Check it out: https://www.velo-city-conference.com
2. Micromobility Europe 2025
If you’re interested in micromobility – whether it’s e-scooters, bikes, or mopeds – Micromobility Europe is the place to be. This conference is the hub for mobility entrepreneurs, vehicle manufacturers, and operators of sharing services. You’ll hear from innovators in the space, explore the latest products, and attend workshops on everything from regulation to scaling your fleet.
At Micromobility Europe, ATOM Mobility will not only have a booth but our CEO will also be on a panel discussion on day two of the event (“Fleet Tech 2.0: The Tools Powering the Next Generation of Operators”). You can check out the full agenda here. We’d love to meet you, so make sure to stop by and say hi.
Where: Brussels, Belgium
When: 17-18 June
Check it out: https://micromobility.io
3. Gurtam Fleet Management Conference 2025
For fleet managers, car-sharing operators, and telematics professionals, the Gurtam Fleet Management Conference is a key event to attend. This conference focuses on optimizing fleet operations, the latest in vehicle tracking, and telematics technologies. ATOM Mobility will be among the visitors, and we’ll also be presenting on stage, where we’ll discuss some of the latest trends in fleet management and the use of AI ("AI-powered mobility: Vision, Precision, Prediction. A Look into How AI Transforms Fleet Parking Compliance, Vehicle Damage Detection, and Demand Forecasting.").
If you’re in the fleet management space, this is a great event to gather insights and share ideas with like-minded professionals.
Where: Vilnius, Lithuania
When: 10-11 September
Check it out: https://conference.gurtam.com
4. IAA Mobility 2025
One of the biggest mobility events in Europe, IAA Mobility gathers everyone from policymakers to automakers to discuss the future of transportation. With a wide range of topics including light electric vehicles (LEVs), micromobility, public transport, and Mobility as a Service (MaaS), this is a great conference for anyone interested in the broader scope of mobility.
Whether you’re looking to explore the latest in automotive technology or learn about policy changes affecting the mobility industry, IAA Mobility is a must-attend event.
Where: Munich, Germany
When: 9-12 September
Check it out: https://www.iaa-mobility.com/en
5. Mobility Live Saudi 2025
If you’re looking to tap into the growing mobility market in Saudi Arabia and MENA, Mobility Live Saudi is one of the largest events focused on urban transportation in the region. The conference brings together policy makers, car rental entrepreneurs, and mobility infrastructure developers to discuss the latest trends and innovations in connected vehicles, MaaS, and micromobility.
It’s an exciting event to explore the unique challenges and opportunities in the Saudi Arabian market, especially in terms of infrastructure and emerging mobility solutions.
Where: Riyadh, Saudi Arabia
When: 9-21 October
Check it out: https://www.terrapinn.com/exhibition/mobility-live-saudi
Why attend these conferences?
Each of these events offers a unique opportunity to connect with people in the mobility ecosystem. Whether you're looking to learn about new technologies, hear from industry experts, or network with potential partners, attending these conferences can help you stay ahead of the curve.
Plus, many of these events offer in-person interaction, which can be crucial for building strong relationships and fostering meaningful collaborations. From policy changes to new tech, these conferences are where you’ll find the insights that can shape the future of mobility.
Visit us at ATOM Mobility’s booths
If you plan on attending any of these conferences, make sure to stop by ATOM Mobility’s booth. We’ll be happy to talk about how we’re making micromobility, corporate car-sharing and mobility more efficient, sustainable, and accessible. Our team is excited to connect with fellow professionals, share insights, and discuss how we can all contribute to the future of mobility.
See you there!
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Where to buy scooters, bikes, and mopeds for your micromobility fleet
🛵 Planning to start a scooter, bike, or moped sharing service? Choosing the right vehicles is a huge part of your success. This guide explains where to buy used or new vehicles, what to expect from each option, and which brands are best for fleet operations.
May 20, 2025
min. read
Starting a micromobility business means making smart decisions early on. One of the most important is choosing the right vehicles. Whether you're planning to launch a fleet of e-scooters, bikes, or mopeds, the vehicles you choose will affect how fast you can get to market, how much you spend upfront, and how reliable your service will be.
There are two main ways to source vehicles: buy them used or buy them new from manufacturers. Both have their pros and cons, depending on your goals, budget, and timeline.
Option 1: Buy used vehicles
Buying used scooters, bikes or mopeds can be a great way to reduce costs when starting out. This is especially useful if you're still testing the waters or want to launch quickly without investing too much.
Where to find them:
- Cyclecure - Offers refurbished electric bikes and scooters, often with up to 60% savings compared to new. Each vehicle is inspected and comes with a 1-year warranty. A good example is their refurbished NIU NQi-series mopeds with warranty and ready-to-use condition – ideal for small-scale pilot projects.
- Fleetser - A platform for sourcing and selling mobility fleets. You can find bulk listings of used and new e-vehicles, including sharing-ready scooters and mopeds. One recent example includes a fleet of used Segway Max G30 scooters in good condition with fleet discounts.
- ATOM Mobility marketplace - Offers carefully selected scooters, bikes, and mopeds optimized for sharing. Vehicles come ready for fleet use, including IoT and software integration.
Pros:
- Lower upfront cost
- Faster delivery
- Often no minimum order quantity (MOQ)
Cons:
- Shorter lifespan or more maintenance
- Limited or no warranty
- Less consistency across fleet
Option 2: Buy new from manufacturers
If you're planning to scale or want full control from the start, buying new vehicles directly from a manufacturer or distributor might be a better fit. You get full warranty, better quality, and longer lifespan.
Where to buy:
- Directly from the manufacturers. For example, OKAI, Navee, Niu, Feishen...
- ATOM Mobility – Sometimes new and unused vehicle directly from other operators are listed there.
- Cyclecure – Besides used vehicles, also offers new models from trusted brands.
- Fleetser – Also lists brand new fleets available for order.
Pros:
- Warranty and post-sale support (if you purchase directly from the manufacturer)
- Brand-new condition and full lifecycle
- Easier to scale with consistent models
Cons:
- Higher initial investment
- Longer delivery times (especially when shipping from Asia)
- MOQ applies in most cases
New vs. Used – What to expect
If you're comparing both options, here are the main differences you should keep in mind:
Used vehicles are usually available faster and cost less upfront. You don’t have to commit to big orders and can start with just a few units. But they may need more maintenance, have shorter lifespan, and does not include any warranty.
New vehicles require more investment, but you get full warranty, latest models, and better support. Manufacturers may have minimum order requirements and longer delivery timelines, especially if shipping from Asia. However, the quality and reliability usually make up for it in the long run.
Most popular vehicle manufacturers (for direct orders)
If you're considering ordering directly from manufacturers, here are some of the most popular and proven brands used in shared mobility:
- OKAI (okai.co) – Popular models: OKAI ES600P (durable scooter for sharing), OKAI EB100B (e-bike)
- NAVEE (navee.tech) – Known for long-range, sharing-friendly scooters (reasonably priced)
- Segway Commercial (segway.com) – Widely used in fleets, especially the Segway Max Plus series and Segway e-moped.
- Yadea (yadea.com) – Offers sharing-grade mopeds like G5 and G5L
- NIU (niu.com) – Smart scooters and mopeds, including NQi-series, with good support
- Fitrider (fitriderscooter.com) - mainly focused on scooters
- Freego (freegobikes.com) and Hongji (hongjibike.com)
Each of these manufacturers offers models built specifically for sharing and large fleets. Features like swappable batteries, fleet dashboards, and rugged design come standard.
Choosing the right supplier depends on your goals. If speed and low cost are most important, used vehicles may help you get started faster. If you're building something long-term, investing in new vehicles may pay off through better reliability and longer lifespan.
In both cases, make sure the vehicles you choose are compatible with your platform – and that spare parts and support will be available. ATOM Mobility works with both used and new fleets and can help match you with the right vehicle options.
Driver App demo credentials - Email: test@atom.com, Password: driver
